Frequently Asked Questions
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on your store can be done in just a few clicks by installing the Shoplift app from the Shopify App Store.
Shoplift is a comprehensive A/B testing platform that leverages the power of Shopify templates and themes. With , you can test any individual page on your Shopify store, as well as test groups of similar pages (like product pages for a grouping of products). With , you can test global elements (such as your header or mini-cart) and entire themes.
Any template in your Shopify theme can be tested with Shoplift. This includes homepages, collection pages, product pages, landing pages, and even your cart or search results pages. For more information on our full testing capabilities, see . If you are interested in what templates created by third-party page builders are supported, see .
Shoplift is built for Shopify, and all of your edits for testing can be made directly within the Shopify Theme Editor. This allows you to take full advantage of the editing capabilities provided by your theme, as well as make edits natively on your existing pages without any coding required. For more information on editing, see .
Shoplift supports all Shopify themes, whether custom or from the Shopify Theme Store. Depending on your theme architecture certain editing capabilities in the Shopify Theme Editor may be limited, for example, if you are using a legacy (Online Store 1.0) theme. See for more information.
No, you do not need to manually install any scripts on your theme to use Shoplift. Shoplift tests are conducted via a small tracking script that we dynamically add to your theme, and reference just after the opening <head> tag in your theme.liquid file.
We support all major post-purchase upsell apps, like Aftersell, out of the box.
Shoplift natively supports all major one-click checkout payment solutions, even if they navigate away from Shopify's checkout flow, like Shop Pay, Apple Pay, Google Pay, PayPal, and more.
Yes! Shoplift has out-of-the-box integrations with all major subscription apps and requires no prior setup to report on essential subscription metrics in your test reports. We currently support Recharge, Prive, Loop, Skio, Appstle, Subify, Yotpo, Ongoing Subscriptions, and Ordergroove. We also support Bold Subscriptions if you have configured your account to provide "first order" tags on initial subscription orders.
If you uninstall Shoplift from the Shopify Admin, you will need to manually remove the Shoplift tracking script from your theme. It is recommended that you uninstall Shoplift from within the app, as this will allow Shoplift to automatically remove any unnecessary files and scripts from your theme.
If you uninstall Shoplift from within the app, we will automatically remove any leftover scripts and files from your theme.
Nope! We've implemented advanced blockers on bot traffic (including Googlebot) on all test variants when tests are conducted, so your website will appear exactly the same to search engines.
We do! We've implemented advanced bot blockers that prevent most bots from impacting your test data, including crawlers from major search engines, like Googlebot.
Whenever we update our script and release a new version of Shoplift, we will update this script on all of your themes to ensure you have the latest version of our app. We will only do this once per theme.
Shoplift tracks conversions using Shopify's Web Pixel API, which is a server-side method to track and report on various customer events like pageviews, carts, checkouts, and orders. For more detail on how this works, see .
Shoplift tests do not have any "flicker", which is common to many A/B testing platforms. Whenever a test is launched, Shoplift dynamically updates the tracking script on your theme to include an "anti-flicker" component which ensures that tested visitors will never see both experiences you are testing. If you've used Google Optimize in the past, please note that the Shoplift anti-flicker script has been known to adversely interact with the Google Optimize anti-flicker script. See for more info.
Shoplift has a near-zero impact on your store (about a 2-point reduction in page speed when measured with Google's ). Pagespeed equates to dollars in ecommerce, and we pride ourselves on our excellence in this area.
If you change themes, the Shoplift tracking script will automatically be migrated to your new theme if it is not detected. If you have launched a test on your old theme and publish a new theme while the test is active, as long as the templates relating to the test remain on your new theme, the test will continue to run. If the templates being tested are no longer available in your new theme, the test will be ended and you will need to relaunch a new test on your new theme. See for more info.
Shoplift provides robust reporting for every test performed on your store. We use a Bayesian statistical analysis model to provide a highly accurate significance value for collected test data, and report on key conversion and engagement metrics like conversion rate, average order value, revenue per session, and more. For more information on reporting, see .
All Shoplift tests append a parameter to the end of tested URLs. If you want to analyze test results in other reporting tools, you can filter for the URL parameter of the specific test you want to analyze. For more information, see .
We fully support Replo, PageFly, GemPages, and more. For more information, see .
You can! Shoplift tests append a parameter to the end of URLs for tested templates. If you want to analyze user behavior for a tested template, you can filter for the URL parameter in your heatmapping tool of choice. For more information, see .
Shoplift has three plans: Core, Advanced, and Pro. The cost of each plan depends on how much website traffic you have, and is highly flexible, which means that you don't need to pay for more than you need. All plans allow for unlimited tests. For more information, see .
If you exceed the visitor allotment for your plan, your tests will be temporarily paused until you upgrade your plan, or your current plan rolls over to the next billing cycle and the usage resets. Once your plan usage is no longer overaged your tests can be resumed. See more info about .
Yes! Shoplift templates are Shopify templates, so you can edit the code for any template created as part of a test as you would for your own templates. For more information, see .
Shoplift is built to work with all Online Store 2.0 themes. See for more information.
They can! If your developers want to test Shoplift on a development store, simply have them install the app from the . We'll recognize that the app is a development store and enable a test charge for the recurring subscription so that your developers are able to install without a payment method set up on the development store.
We love user feedback, and appreciate any bug, feature request, or suggestion for improvement you can provide. Please reach out to to let us know how we can continue to improve. You can also post a feature or improvement request on our .
The Shoplift support team is available in-app via the live chat widget or via email at . See for more information.