Tracking

Unlike other testing platforms, setting up conversion tracking on Shoplift is completely no-code and fully automated, so you don't need to dig into your theme code to insert any scripts. If you are curious about where the tracking script lives or how it works, the articles below will provide a primer on how the various pieces function and how they're integrated with your store data.

Visitor Attribution

Learn how Shoplift attributes visitors to a test

Web Pixel

Learn about our server-side event tracking

Liquid Snippet

Learn about our javascript snippet

Anti-Flicker

Learn how Shoplift prevents flicker